Local SEO analytics

Local SEO analytics. See what every branch’s Google profile brings in.

Views, calls, direction requests, website and menu clicks for every branch, straight from Google, with the trend beside each number. Compare branches and regions, then export the report or have it sent to your team.

Real Google dataBranch and region viewsExport or schedule
Views0⁦+6%⁩
Calls0⁦+2%⁩
Directions0⁦+4%⁩
Website clicks0⁦-1%⁩
Views · last 14 daysvs previous period
Weekly report sent to 6 branch managers
Google Business Profile insights

A flat month can hide your best and worst branch.

The brand total says calls are up 2%. Underneath, Hittin is up 40% and Olaya is down 31%. One branch needs a fix this week, and the network number will never tell you which.

Calls · this month vs last⁦+2%⁩
All branches⁦+2%⁩
Hittin⁦+40%⁩
Al Malqa⁦+18%⁩
King Fahd Rd⁦+6%⁩
Tahlia⁦-3%⁩
Al Nakheel⁦-14%⁩
Olaya⁦-31%⁩
Each bar is one branch, set against the same period last month.
How local SEO reporting works

Three questions, answered for every branch.

How did customers find the branch, what did they do next, and is it getting better? Sira reads the answers from each Google profile and lays them out branch by branch.

Discovery

How they found you

0%Search
SearchMaps

The split between Google Search and Maps, and the searches that showed each branch.

Actions

What they did next

Directions0
Calls0
Website0
Menu clicks0
Orders0

Calls, direction requests, website and menu clicks, plus bookings and food orders where Google offers them.

Trend

Whether it’s working

A daily trend and a period-over-period comparison for every number, so a change shows up the week it happens.

Branch performance, side by side

Same views, very different results.

Put two branches through the same funnel: how often they were seen, how many people acted, how many called. When one turns views into visits and the other doesn’t, the profile usually shows why.

HittinConverts better
Views0
Actions0
Calls0
Views that became actions⁦22.1%⁩
OlayaWorth a look
Views0
Actions0
Calls0
Views that became actions⁦12.4%⁩
Local SEO reports

Export it, or let it arrive.

Download the numbers for any branch, region or period when you need them, or schedule the report so regional and branch managers get it without asking.

  • Export any view for a meeting, a board pack or a branch review.
  • Schedule the report to land in the right inboxes on a set day.
  • Each branch sees its own numbers, next to the brand average.
Weekly local SEO reportRiyadh region · 7 branches
Views48.2k
Calls2,140
Directions3,910
Website clicks1,680
Generated by SiraPage 1 of 4
ExportedPDF and spreadsheet
Sent to 7 branch managersEvery Sunday, 9:00 am
Next reportIn 3 days
What’s included

Everything in local SEO analytics.

Real Google data for every branch, in one place, ready to share.

Actions per branch

Calls, direction requests, website and menu clicks, bookings and food orders where Google offers them.

Search and Maps discovery

How customers found each branch, and the searches behind it.

Branch and region views

Filter by branch, group or region, and compare any two side by side.

Trends and comparisons

Daily trend lines and period-over-period changes on every number.

Profile health beside it

Check what changed on the profile the month a number moved.

Location Health

Where you rank

Pair the numbers with your position on the map, street by street.

Local Rank Tracker
Results

What brands see once they track every branch.

Results observed across selected Sira Presence clients after they used branch-level reporting to decide what to fix.

Up to⁦+0%⁩more search impressions
Up to⁦+0%⁩more direction requests
Up to⁦+0%⁩more call clicks

Anonymized figures from selected client cases. Each metric comes from a different case.

FAQ

Local SEO analytics, answered.

Want to see your own numbers?

Book a call and we’ll walk through one of your branches with you.

Talk to sales

Local SEO analytics shows how customers find each branch on Google Search and Maps, and what they do next: call, ask for directions, visit the website, open the menu, book or order. Sira brings it together for every branch.

Know what every branch brings in.

Book a call to see your branches’ Google numbers side by side.

+40%Calls · Hittin